our message
Hear what our NTS team have to say
Durga Puja, the largest cultural event in Eastern India, is celebrated with great enthusiasm. Recently recognized by UNESCO as an intangible cultural heritage of humanity, it holds immense significance in the region.
The festival involves the worship of Goddess Durga, accompanied by vibrant rituals, cultural performances, and elaborate decorations. Durga Puja attracts millions of devotees and tourists, creating a lively and festive atmosphere throughout the region. Our puja, Newtown Sarbojanin, stands out in terms of its size, footfall, food festival, and engagement activities, making it a remarkable celebration of culture and community in Newtown, the eastern corridor of India.
some key points about our puja
- Biggest Puja of Eastern Kolkata
• Size: 250,000 sq ft puja field
• Footfall: Over 5 million visitors
• Food Festival: More than 100 food stalls, mela for 15 days
• Engagement: Strong offline and online presence
- Only Community Pujo of Newtown (Only Smart City of Eastern India)
• Integration of all action areas of the only smart city in eastern India.
• Showcases community spirit and inclusivity.
• We publish “Sharod Pata,” a comprehensive magazine showcasing the vibrant culture, traditions, and festivities associated with our Puja event.
- Pujo with Zero “Chanda” Policy
• Zero Chanda policy and proper audit ensuring a fair and transparent approach.
- Unique Branding Opportunity
• Exclusive opportunity for proper branding.
• Newtown, being a smart city, is an ad-free zone, making our puja the only branding avenue.
- Previous Year's Achievements
• Received 30+ awards in the first-ever edition and 40+ in the second edition.
• Extensive media coverage and participation in the prestigious Red Road Carnival in the first year.
- Women-led Puja
• Celebrates women empowerment with women dhakis (drummers) and priests.
• Emphasizes the significant role played by women in our puja festivities.
- Comprehensive Branding Strategy
• Extensive promotion through national and local media.
• Digital branding on various platforms.
• Canter promotion through trains, buses, metros, etc.
• Hoardings and banners across the City Square Ground.
• Promotion through social media influencers.
• Unique venue branding strategy with opportunities at Gates, Cabana, Tunnel, Adda Zone, Ahare Sarbojanin, Stalls, etc.
• Stage branding to showcase your brand prominently.
We also offer exclusive customized branding options tailored to your brand’s specific requirements, providing a unique opportunity to enhance your visibility during the puja.
Please find the attached brochure highlighting the key aspects of Newtown Sarbojanin Durga Puja. We kindly request you to go through the Contact Form for a more comprehensive understanding of our puja inventories.
We look forward to your esteemed presence and active participation in making this year’s puja a resounding success. Should you require any further information or clarification, please do not hesitate to contact us.
NTS Team
More than just a celebration
Connect with us to immerse yourself in probably the greatest celebration of our rich cultural heritage